Additionally, the environmental impact of construction green building, design for recycling, and concerning the ecolabeling of building materials have captured the attention of building professionals across the world [17�C19].Because the environment cannot bear the pressure of excess energy consumption, and due to greater emphasis on the issue of environmental protection and the concept of using green products, suppliers have faced increasing pressure from their customers to improve their environmental performance [20]. The pressure also urges all sectors around the world to focus on the development of green supply chain management (GSCM) [21�C23]. The development of the green sector has become an effective measure in resuscitating the economy and increasing the employment rate [24].

The EU has been very proactive and practical in environmental protection and the economic development of the green sector. In the Green Book of the EU, corporate social responsibility is a major tool for creating new jobs and sustaining economic development [25]. Corporate social responsibility, which is important to environmental protection, plays an important role when a corporation pursues profit and facilitates economic development [26, 27]. Many corporations have recognized that the corporate social responsibility is also the source of competitive advantage for future business opportunities [28, 29]. Green innovation, therefore, is not only the social responsibility of corporations, but also a practice of creating competitive advantages in a sustainable business [2, 21].

Managers proactively develop their unique capabilities to gain advantage over their competitors [30] and sometimes sacrifice profits only to improve their relative competitive standing [31]. In developed countries, the trends in development of construction industries have been focusing on green innovation, with an emphasis on mitigating the impact on the environment, whether in constructing supply-chain AV-951 management, design and implementation, materials and facilities, or procurement. On a foundation of sustainable development, the construction industry must emphasize social responsibility while taking responsibility for protecting the environment. Currently, the movement toward environmental management systems is gaining momentum in the construction industries of most developed countries. However, this field is still relatively new, and its concepts are still marginalized in most of the developing world [5]. This new concept has conveyed an important message; namely, that green innovation is the key to the business transformation and future survival of the traditional construction industry.